Is it a gel? Is it a mousse? No-but it works like both.
Love it for its versatility and simple strength - slick back, add body, lift roots or define curl. The more you use, the more it holds - wet or dry. Styling Creme is a setting medium that works well for many hair types, holding fairly firmly and giving extra texture. People with curly hair love it for definition; it's great for thick, heavy hair when blow-drying, and for combing through short styles that dry naturally. Convinced by Bb. Stylist Vaughn Acord, Bruce Springsteen made the switch from gel to Styling Creme!